Healthcare & Enterprise UX Specialist
Creating Clarity from Complexity
Case Studies
Onboarding Usability Test
The goal of this usability test was to discover if users understood the onboarding process and the purpose of the questions being asked.
Onboarding & Questionnaire Improvements
During the onboarding process, users encountered two separate questionnaires. Initial testing showed that the transition between these questionnaires lacked clarity, leading to uncertainty about why they were being asked to complete multiple forms.
To address this, we tested a transition screen that returned users to their dashboard between the two questionnaires, while also providing context about the purpose of each form. This small change significantly improved user confidence, as they better understood why they were being asked specific questions. Users reported feeling more in control of the process, leading to a smoother onboarding experience.
What We Learned
Homepage Call to Action & Imagery
Our usability testing revealed that while users could identify the primary Call to Action (CTA) on the homepage, some found it ambiguous. A portion of users hesitated before engaging with it, indicating that clarity could be improved.
Additionally, the imagery used on the homepage led some users to question whether they were part of the intended audience. This suggests that visual representation plays a crucial role in making users feel included and ensuring they immediately understand the site's purpose.
Another key finding was that multiple users expressed confusion about the phrase "Sleep Health Care." They were unsure if it referred to general sleep hygiene, a specific medical service, or a new concept entirely. This insight highlights the importance of using clear, familiar terminology to establish immediate understanding.
Questionnaire Format Enhancements
In the second questionnaire, we introduced a selection table format to ask multiple related questions at once. Users responded positively to this layout, appreciating the ability to answer multiple questions efficiently. However, feedback indicated that when the table contained more than five questions, it felt overwhelming. Based on this, we recommend capping selection tables at five questions per set to balance efficiency with user comfort.
Key Takeaways & Next Steps
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Refine Homepage Messaging: Clarify the CTA and reconsider imagery to better align with the target audience. Adjust or replace the phrase "Sleep Health Care" to ensure immediate comprehension.
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Enhance Onboarding Transitions: Continue using a dashboard-based transition between questionnaires, ensuring users understand their purpose.
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Optimize Question Layouts: Implement selection tables with a maximum of five questions per set to maintain usability and prevent cognitive overload.
Onboarding Layout
Self Scheduling Usability Test
This research aimed to understand how users prefer to schedule appointments. We tested two prototypes: one allowing users to select a date and time, and another offering preset time slots over the next three days. Most users preferred the flexibility of choosing their own appointment time.
What We Learned
Findings & Design Adjustments
Bringing together user preferences and company constraints was a key challenge in this design. While users favored the more complex scheduling option, technical limitations and a short development timeline required a streamlined approach.
As a result, we introduced a new design featuring the day and date displayed in a bubble on the left and a list of time slot buttons on the right. This change made the interface more visually appealing and easier to navigate by separating key information from the selection buttons.
Key Takeaways
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Users prefer flexibility in scheduling but appreciate a clear, intuitive interface.
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Visual hierarchy matters—highlighting the date separately improved usability.
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Balancing user needs with technical constraints led to a design that was both user-friendly and feasible to implement.
Next Steps
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Gather user feedback on the updated design to validate improvements.
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Monitor scheduling behavior to assess engagement and usability.
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Explore future enhancements to increase flexibility while maintaining efficiency.
